Corpo-Rating Blogs

I don’t know about you guys but I seem to always be flooded with information and I can’t keep it all organized.  While doing research for my web site I am finding inspiration online and while I’m out walking around.  I decided to try and find something that would help me out.  And then I ran across Evernote.  Not only is the software great for me, please be sure to check it out to see if it could help you, but the design for the site is great.  And they’ve got a pretty good corporate blog.  They do a good job of mixing their software news with easy videos of how to use their software on multiple platforms and even podcasts.  It’s all written by one guy, as far as I can tell, but his name is written next to the titles so you know who writes what content.  The blog isn’t all that exciting per se but it’s cool to see the new ways you can use their software and how they’re able to be used on computers, cell phones and printers.  Their blog is obviously directly connected to their main web site but since it’s about software it doesn’t bother me that they’re linked.  The logo they use is very easy to remember and unlike any other logo I can think of.

Their site and layout is very very simple and focus on their design and style.  They don’t use a lot of colors or java to overwhelm you with content or take your eye from place to place.  The content speaks for itself and they trust in it enough to carry their site.  They have multiple languages you can choose from and almost every part of their site can be reached in 1 click unless you delve deeper into the blog.  They do a great job of making their complex software seem very simple with the use of simple words and lots of videos.  They have the basic video to introduce you to how someone could use their software and then more videos if you’re curious on how to use it with your technological device like your Iphone.  I think the blog is written by someone with a technological background because of all the stuff he knows but again, he makes sure to focus on the usability and keeps it at simple as he can.  Again I highly suggest you check out their software and their blog if you’re curious to see how and what it works with.  Found it yesterday and been going kinda crazy with it since then.  If you still don’t understand what exactly this service is, don’t worry it took me a while to get it, here’s an elevator pitch by their CEO Phil Libin who sums it up in under a minute.

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What I’m All About

My interests are in advertising, marketing and communications. All of these are being changed through social media and the new age of technological social networking. But being bilingual I also see how little is being put out there for the Latin community. It's an untapped market which has enormous potential for anyone interested in my field of advertising and communications. I hope to make a web site that somehow caters to both English and Spanish speakers in regards to advertising, marketing and communications. I'm not entirely sure what the final result but I know what I want to bring to the public. So without further adieu . . .

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